Large displays to make statements and attract attention of buyers
Order groceries with
“What could be exciting in grocery shopping?”
Exploring the market and similar products
Last 5 pieces to create scarcity in the customers minds
Aisle call outs to make a products, brands and offers stand out
Clip strips in store to include impulse items in listing
Seperating the store into different zones like chef’s zone, Fresh zone etc.
Freebies, offers and discounts attract customers
What’s unique to grocery?
Designing to translate a physical experience such as grocery shopping into a digital platform required us to understand the psyche of a shopper and the needs/pain points of our user. We drew up user personas to study some common denominators across the kind of people who go grocery shopping
What will the brand be as a person?
We came up with ‘smart’ features like a smart search, smart basket and smart switch to make the user experience better.
Making it #Aasaan grocery
Starquik promises to bring you the best of range, best of offers and the fastest possible delivery all at the click of a button
grocery shopping fun and rewarding.